Joseph Ekloff
official graphic design portfolio
About the Designer
Joseph Ekloff is a Visual Communications specialist with a mastery of marketing, branding, communication theory, design trends, and technology. He is well versed in a broad range of print collateral and web media, and effectively harnesses compelling ideas through visual design. Need a design solution? Joseph is available for career opportunities. View his strong track record of effective design.
Sustainable Tucson
Sustainable Tucson is a non-profit organization that raises awareness and proposes long-term solutions for local ecological practices.
The organization strives to make a difference and be noticed for its bold steps for the future. This proposed identity is equally bold in its colors and active presence. Since Sustainable Tucson has big ideas, I proposed a logo that identified their geographic roots in Tucson, with the iconic sun of the Southwest U.S. forming the bulb–a bright idea. But it’s not just an ordinary bulb–it’s an energy-efficient bulb that reinforces the local ties with a Saguaro cactus. Lastly, there are hands that are both reaching for warmth and supporting the environmental composition.
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